According to PayNXT360’s, E-commerce market in the Philippines is expected to grow by 13.73% on annual basis to reach US$16.1 billion in 2024. Medium to long term growth story of E-commerce industry...
According to PayNXT360’s, E-commerce market in the Philippines is expected to grow by 13.73% on annual basis to reach US$16.1 billion in 2024. Medium to long term growth story of E-commerce industry in Philippines promises to be attractive. The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 11.10% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$14.2 billion in 2023 to reach US$24.6 billion by 2028. The e-commerce market in the Philippines is expected to experience sustained growth due to technological advancements, evolving consumer preferences, and the expanding digital economy. Businesses that embrace these changes by implementing effective strategies such as personalization, omnichannel retailing, and sustainability initiatives will have a competitive edge. With online shopping becoming increasingly entrenched in consumer behaviour, the future of e-commerce in the Philippines appears promising. This evolving landscape offers established companies and new entrants opportunities to innovate and excel in a competitive market. Understanding digital habits, payment preferences, and key market players will be essential for businesses seeking success in this dynamic environment. The e-commerce market in the Philippines is experiencing rapid growth, driven by technological advancements, changing consumer behaviours, and a burgeoning digital economy. Recognize Key Trends Shaping E-Commerce • Rapid Consumer Adoption: The COVID-19 pandemic significantly accelerated the shift towards online shopping. Many consumers turned to digital platforms for shopping, leading to a surge in e-commerce transactions across various categories. • Mobile Commerce Dominance: With a high percentage of the population using smartphones, mobile commerce is becoming increasingly prevalent. Consumers prefer mobile apps for convenience and ease of use, prompting businesses to optimize their platforms accordingly. • Integration with Social-Media: Social media platforms are becoming vital for product discovery and sales. Brands leverage platforms like Facebook, Instagram, and TikTok to engage consumers directly and facilitate seamless shopping experiences. • Influencer Marketing Impact: Many people in the Philippines choose what to buy based on what social media personalities recommend. This trend underscores the importance of integrating influencer partnerships into marketing strategies. • Growing Demand for Eco-Friendly Products: As people become more aware of environmental issues, they seek sustainable products. Brands that prioritize eco-friendly practices will likely attract a more conscientious customer base. Highlight Recent Launches in the E-Commerce Space • Lazada's Enhanced Features: Lazada has introduced new functionalities to improve user experiences, such as enhanced search capabilities and personalized recommendations based on shopping behaviour. These updates are designed to make online shopping more intuitive. • Shopee's New Initiatives: Shopee has launched various features to enhance customer engagement, including gamified shopping experiences and promotions tailored to local festivities. Such initiatives aim to create a more interactive shopping environment. • Temu's Entry into the Market: Temu recently launched in the Philippines, focusing on providing ultra-affordable goods. This new entrant aims to compete with established players like Shopee and Lazada by offering a unique value proposition. • Philippine E-Commerce Platform (PEP): The government-backed PEP was launched to promote local businesses and facilitate their transition to online selling. This platform aims to support small and medium enterprises (SMEs) by providing them a dedicated space to reach consumers. Analyse Effective Strategies for E-Commerce Success • Customized Shopping Experiences: E-commerce companies increasingly use data analytics to offer personalized recommendations and tailored marketing messages. This strategy enhances customer engagement and drives sales by aligning products with individual preferences. • Integrate Online and Offline Experiences: Retailers use omnichannel strategies to facilitate seamless switching between online shopping and in-store purchases. Providing options for in-store pickup or returns enhances overall satisfaction. • Enhancing Delivery Efficiency: Efficient logistics systems are critical for maintaining customer satisfaction in e-commerce. Companies invest in their supply chain capabilities to ensure timely deliveries while optimizing costs through partnerships with local courier services. Navigate Regulatory Frameworks Impacting E-Commerce • Ensuring Transparency: The Philippine government has implemented regulations to protect consumers engaged in online transactions. These laws require clear communication regarding pricing, product details, and return policies, fostering trust between consumers and e-commerce platforms. • Adhering to Data Protection Laws: E-commerce businesses must comply with data protection regulations that govern handling personal information during online transactions. Ensuring compliance is essential for maintaining consumer trust and safeguarding sensitive data. • Understanding E-Commerce Taxation: The evolving taxation landscape requires businesses to navigate complex regulations regarding online sales tax. Compliance with value-added tax (VAT) requirements is crucial for maintaining profitability and legal standing. This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in Philippines. It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Philippines. The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities. In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the E-commerce industry in Philippines.
This report provides a detailed data-driven look at the Philippines Ecommerce industry, covering various segments and highlighting areas of interest across the verticals in the industry. In addition, it provides a comprehensive understanding of market dynamics and future forecast. Philippines Ecommerce Market Size and Future Growth Dynamics • Gross Merchandise Value Trend Analysis • Average Value Per Transaction Trend Analysis • Gross Merchandise Volume Trend Analysis Philippines User Statistics and Ratios of Key Performance Indicators • User Statistics • Card Abandonment Rate and Other KPI's • Ecommerce Per Capita and GDP Per Capita • GDP Per Capita Trend Analysis Philippines Ecommerce Market Share by Key Players • Philippines Retail Shopping Ecommerce Market Share by Key Players • Philippines Travel Ecommerce Market Share by Key Players • Philippines Food Service Ecommerce Market Share by Key Players Philippines Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis • Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto) • Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts) • Online Food Service (breakdown by aggregators, direct to consumer) • Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming) • Healthcare and Wellness • Technology Products and Services • Other segments Philippines Ecommerce Market Size and Forecast by Retail Shopping Sales Channel • Platform to Consumer • Direct to Consumer • Consumer to Consumer Philippines Ecommerce Market Share by Travel and Hospitality Sales Channel • Market Share by Travel and Hospitality Sales Channel • Aggregator App – Gross Merchandise Value Trend Analysis • Direct to Consumer – Gross Merchandise Value Trend Analysis Philippines Ecommerce Market Size and Forecast by Online Food Service Sales Channel • Aggregator App • Direct to Consumer Philippines Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028) • Website Based • Live Streaming Philippines Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis • Cross Border • Domestic Philippines Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis • Mobile • Desktop Philippines Ecommerce Market Size and Forecast by Operating System • iOS/macOS • Android • Other Operating Systems Philippines Ecommerce Market Size and Forecast by City • Tier 1 • Tier 2 • Tier 3 Philippines Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028) • Credit Card • Debit Card • Bank Transfer • Prepaid Card • Digital & Mobile Wallet • Cash • Other Digital Payment Philippines Ecommerce Consumer Demographics • Market Share by Age Group • Market Share by Income Level • Market Share by Gender
• In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction. • Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments. • Detailed analysis of market share by key players across key Ecommerce verticals. • Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services. • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry. • Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.
1. About this Report 1.1 Summary 1.2 Methodology 1.3 Ecommerce Definitions 1.4 Disclaimer 2. Philippines Ecommerce Market Size and Future Growth Dynamics 2.1 Philippines Ecommerce – Gross Merchandise Value Trend Analysis, 2019-2028 2.2 Philippines Ecommerce – Average Value Per Transaction Trend Analysis, 2019-2028 2.3 Philippines Ecommerce – Transaction Volume Trend Analysis, 2019-2028 3. Philippines Social Commerce Market Size and Forecast 3.1 Philippines Social Commerce – Gross Merchandise Value Trend Analysis, 2019-2028 3.2 Philippines Social Commerce – Average Value Per Transaction Trend Analysis, 2019-2028 3.3 Philippines Social Commerce – Transaction Trend Analysis, 2019-2028 4. Philippines User Statistics and Ratios of Key Performance Indicators 4.1 Philippines User Statistics, 2023 4.2 Philippines User Statistics of Card Abandonment Rate and Other KPI's, 2023 4.3 Philippines Ecommerce Per Capita and GDP Per Capita, 2023 4.4 Philippines GDP Per Capita Trend Analysis, 2019-2028 5. Philippines Ecommerce Market Share by Key Players, 2023 5.1 Philippines Retail Shopping Ecommerce Market Share by Key Players, 2023 5.2 Philippines Travel Ecommerce Market Share by Key Players, 2023 5.3 Philippines Food Service Ecommerce Market Share by Key Players, 2023 6. Philippines Ecommerce Market Size and Forecast by Ecommerce Segments 6.1 Philippines Ecommerce Market Share by Ecommerce Segments, 2023 6.2 Philippines Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2019-2028 6.3 Philippines Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2019-2028 6.4 Philippines Online Food Service – Gross Merchandise Value Trend Analysis, 2019-2028 6.5 Philippines Media and Entertainment – Gross Merchandise Value Trend Analysis, 2019-2028 6.6 Philippines Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2019-2028 6.7 Philippines Technology Products and Services – Gross Merchandise Value Trend Analysis, 2019-2028 6.8 Philippines Other segment Gross Merchandise Value Trend Analysis, 2019-2028 7. Philippines Ecommerce Market Size and Forecast by Retail Shopping Categories 7.1 Philippines Ecommerce Market Share by Retail Shopping Categories, 2023 7.2 Philippines Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2019-2028 7.3 Philippines Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2019-2028 7.4 Philippines Food & Beverage – Gross Merchandise Value Trend Analysis, 2019-2028 7.5 Philippines Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2019-2028 7.6 Philippines Home Improvement – Gross Merchandise Value Trend Analysis, 2019-2028 7.7 Philippines Books, Music & Video – Gross Merchandise Value Trend Analysis, 2019-2028 7.8 Philippines Toys & Hobby – Gross Merchandise Value Trend Analysis, 2019-2028 7.9 Philippines Auto – Gross Merchandise Value Trend Analysis, 2019-2028 7.10 Philippines Ecommerce Other – Gross Merchandise Value Trend Analysis, 2019-2028 8. Philippines Ecommerce Market Size and Forecast by Retail Shopping Sales Channel 8.1 Philippines Ecommerce Market Share by Retail Shopping Sales Channel, 2023 8.2 Philippines Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 8.3 Philippines Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 8.4 Philippines Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 9. Philippines Ecommerce Market Size and Forecast by Travel and Hospitality Categories 9.1 Philippines Ecommerce Market Share by Travel and Hospitality Categories (%), 2023 9.2 Philippines Air Travel – Gross Merchandise Value Trend Analysis, 2019-2028 9.3 Philippines Train & Bus – Gross Merchandise Value Trend Analysis, 2019-2028 9.4 Philippines Taxi Service – Gross Merchandise Value Trend Analysis, 2019-2028 9.5 Philippines Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2019-2028 9.6 Philippines Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2019-2028 10. Philippines Ecommerce Market Share by Travel and Hospitality Sales Channel 10.1 Philippines Ecommerce Market Share by Travel and Hospitality Sales Channel 10.1.1 Philippines Ecommerce Market Share by Travel and Hospitality Sales Channel, 2023 10.1.2 Philippines Ecommerce Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.1.3 Philippines Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.2 Philippines Air Travel Market Share by Sales Channel 10.2.1 Philippines Air Travel Market Share by Sales Channel, 2023 10.2.2 Philippines Air Travel- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.2.3 Philippines Air Travel- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.3 Philippines Hotels & Resorts Market Share by Sales Channel 10.3.1 Philippines Hotels & Resorts Market Share by Sales Channel, 2023 10.3.2 Philippines Hotels & Resorts - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.3.3 Philippines Hotels & Resorts - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.4 Philippines Taxi Service Market Share by Sales Channel 10.4.1 Philippines Taxi Service Market Share by Sales Channel, 2023 10.4.2 Philippines Taxi Service - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.4.3 Philippines Taxi Service - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.5 Philippines Other Segment Market Share by Sales Channel 10.5.1 Philippines Other Segment Market Share by Sales Channel, 2023 10.5.2 Philippines Other- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.5.3 Philippines Other- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 11. Philippines Ecommerce Market Size and Forecast by Online Food Service Sales Channel 11.1 Philippines Market Share by Online Food Service Sales Channels, 2023 11.2 Philippines Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 11.3 Philippines Ecommerce Direct to Consumer– Gross Merchandise Value Trend Analysis, 2019-2028 12. Philippines Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel 12.1 Philippines Market Share by Media and Entertainment Sales Channel, 2023 12.2 Philippines Streaming Services – Gross Merchandise Value Trend Analysis, 2019-2028 12.3 Philippines Movies & Events – Gross Merchandise Value Trend Analysis, 2019-2028 12.4 Philippines Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2019-2028 12.5 Philippines Ecommerce Other – Gross Merchandise Value Trend Analyses, 2019-2028 13. Philippines Ecommerce Market Size and Forecast by Engagement Model 13.1 Philippines Ecommerce Market Share by Engagement Model, 2023 13.2 Philippines Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2019-2028 13.3 Philippines Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2019-2028 14. Philippines Ecommerce Market Size and Forecast by Location 14.1 Philippines Ecommerce Market Share by Location, 2023 14.2 Philippines Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2019-2028 14.3 Philippines Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2019-2028 15. Philippines Ecommerce Market Size and Forecast by Device 15.1 Philippines Ecommerce Market Share by Device, 2023 15.2 Philippines Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2019-2028 15.3 Philippines Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2019-2028 16. Philippines Ecommerce Market Size and Forecast by Operating System 16.1 Philippines Ecommerce Market Share by Operating System, 2023 16.2 Philippines Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2019-2028 16.3 Philippines Ecommerce Android – Gross Merchandise Value Trend Analysis, 2019-2028 16.4 Philippines Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis, 2019-2028 17. Philippines Ecommerce Market Size and Forecast by City 17.1 Philippines Ecommerce Market Share by City, 2023 17.2 Philippines Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2019-2028 17.3 Philippines Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2019-2028 17.4 Philippines Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2019-2028 18. Philippines Ecommerce Market Size and Forecast by Payment Instrument 18.1 Philippines Ecommerce Market Share by Payment Instrument, 2023 18.2 Philippines Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.3 Philippines Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.4 Philippines Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2019-2028 18.5 Philippines Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.6 Philippines Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2019-2028 18.7 Philippines Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2019-2028 18.8 Philippines Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2019-2028 19. Philippines Ecommerce by Consumer Demographics 19.1 Philippines Ecommerce Market Share by Age Group, 2023 19.2 Philippines Ecommerce Market Share by Income Level, 2023 19.3 Philippines Ecommerce Market Share by Gender, 2023 20. Further Reading 2.1 About PayNXT360 20.2 Related Research
Table 1: Philippines Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 2: Philippines Ecommerce – Average Value Per Transaction (US$), 2019-2028 Table 3: Philippines Ecommerce – Transaction Volume (Million), 2019-2028 Table 4: Philippines Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 5: Philippines Social Commerce – Average Value Per Transaction (US$), 2019-2028 Table 6: Philippines Social Commerce – Transaction Volume (Million), 2019-2028 Table 7: Philippines Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Table 8: Philippines Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Table 9: Philippines Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028 Table 10: Philippines Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028 Table 11: Philippines Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028 Table 12: Philippines Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028 Table 13: Philippines Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028 Table 14: Philippines Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028 Table 15: Philippines Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028 Table 16: Philippines Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 17: Philippines Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 18: Philippines Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028 Table 19: Philippines Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028 Table 20: Philippines Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028 Table 21: Philippines Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028 Table 22: Philippines Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028 Table 23: Philippines Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 24: Philippines Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 25: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 26: Philippines Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 27: Philippines Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028 Table 28: Philippines Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028 Table 29: Philippines Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028 Table 30: Philippines Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028 Table 31: Philippines Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 32: Philippines Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 33: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 34: Philippines Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 35: Philippines Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 36: Philippines Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 37: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 38: Philippines Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 39: Philippines Ecommerce Taxi Service- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 40: Philippines Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 41: Philippines Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 42: Philippines Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 43: Philippines Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028 Table 44: Philippines Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 45: Philippines Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 46: Philippines Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 47: Philippines Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 48: Philippines Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 49: Philippines Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 50: Philippines Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 51: Philippines Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 52: Philippines Ecommerce Mobile – Gross Merchandise Value (US$ Million), 2019-2028 Table 53: Philippines Ecommerce Desktop – Gross Merchandise Value (US$ Million), 2019-2028 Table 54: Philippines Ecommerce by iOS/MacOS – Gross Merchandise Value (US$ Million), 2019-2028 Table 55: Philippines Ecommerce by Android – Gross Merchandise Value (US$ Million), 2019-2028 Table 56: Philippines Ecommerce by Other Operating Systems – Gross Merchandise Value (US$ Million), 2019-2028 Table 57: Philippines Ecommerce Tier 1 – Gross Merchandise Value (US$ Million), 2019-2028 Table 58: Philippines Ecommerce Tier 2 – Gross Merchandise Value (US$ Million), 2019-2028 Table 59: Philippines Ecommerce Tier 3 – Gross Merchandise Value (US$ Million), 2019-2028 Table 60: Philippines Ecommerce Credit Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 61: Philippines Ecommerce Debit Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 62: Philippines Ecommerce Bank Transfer – Gross Merchandise Value (US$ Million), 2019-2028 Table 63: Philippines Ecommerce Prepaid Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 64: Philippines Ecommerce Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2019-2028 Table 65: Philippines Ecommerce Other Digital Payment – Gross Merchandise Value (US$ Million), 2019-2028 Table 66: Philippines Ecommerce Cash – Gross Merchandise Value (US$ Million), 2019-2028
Figure 1: PayNXT360’s Methodology Framework Figure 2: Philippines Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 3: Philippines Ecommerce – Average Value Per Transaction (US$), 2019-2028 Figure 4: Philippines Ecommerce – Transaction Volume (Million), 2019-2028 Figure 5: Philippines Retail Shopping Ecommerce Market Share by Key Players (%), 2023 Figure 6: Philippines Travel Ecommerce Market Share by Key Players (%), 2023 Figure 7: Philippines Food Service Ecommerce Market Share by Key Players (%), 2023 Figure 8: Philippines Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 9: Philippines Social Commerce – Average Value Per Transaction (US$), 2019-2028 Figure 10: Philippines Social Commerce – Transaction Volume (Million), 2019-2028 Figure 11: Philippines User Statistics (Million), 2023 Figure 12: Philippines User Statistics of Card Abandonment Rate and Other KPI's, 2023 Figure 13: Philippines Ecommerce Per Capita and GDP Per Capita (US$), 2023 Figure 14: Philippines GDP Per Capita (US$), 2019-2028 Figure 15: Philippines Ecommerce Market Share by Ecommerce Vertical (%), 2023 Figure 16: Philippines Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Figure 17: Philippines Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028 Figure 18: Philippines Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028 Figure 19: Philippines Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028 Figure 20: Philippines Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028 Figure 21: Philippines Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028 Figure 22: Philippines Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028 Figure 23: Philippines Ecommerce Market Share by Retail Shopping Categories (%), 2023 Figure 24: Philippines Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028 Figure 25: Philippines Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 26: Philippines Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 27: Philippines Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028 Figure 28: Philippines Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028 Figure 29: Philippines Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028 Figure 30: Philippines Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028 Figure 31: Philippines Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028 Figure 32: Philippines Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 33: Philippines Ecommerce Market Share by Retail Shopping Sales Channel (%), 2023 Figure 34: Philippines Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 35: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 36: Philippines Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 37: Philippines Ecommerce Market Share by Travel and Hospitality Segments (%), 2023 Figure 38: Philippines Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028 Figure 39: Philippines Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028 Figure 40: Philippines Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028 Figure 41: Philippines Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028 Figure 42: Philippines Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 43: Philippines Ecommerce Market Share by Travel and Hospitality Sales Channel (%), 2023 Figure 44: Philippines Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 45: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 46: Philippines Ecommerce Air Travel Market Share by Sales Channel (%), 2023 Figure 47: Philippines Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 48: Philippines Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 49: Philippines Ecommerce Hotels & Resorts Market Share by Sales Channel (%), 2023 Figure 50: Philippines Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 51: Philippines Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 52: Philippines Ecommerce Taxi Service Market Share by Sales Channel (%), 2023 Figure 53: Philippines Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 54: Philippines Ecommerce Taxi Service - Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 55: Philippines Other Ecommerce Segment Market Share by Sales Channel (%), 2023 Figure 56: Philippines Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 57: Philippines Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 58: Philippines Market Share by Online Food Service Sales Channels (%), 2023 Figure 59: Philippines Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 60: Philippines Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028 Figure 61: Philippines Market Share by Media and Entertainment Sales Channel (%), 2023 Figure 62: Philippines Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 63: Philippines Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 64: Philippines Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 65: Philippines Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 66: Philippines Ecommerce Market Share by Engagement Model (%), 2023 Figure 67: Philippines Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 68: Philippines Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 69: Philippines Ecommerce Market Share by Location (%), 2023 Figure 70: Philippines Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 71: Philippines Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 72: Philippines Ecommerce Market Share by Device (%), 2023 Figure 73: Philippines Ecommerce Mobile – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 74: Philippines Ecommerce Desktop – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 75: Philippines Ecommerce Market Share by Operating System (%), 2023 Figure 76: Philippines Ecommerce by iOS/MacOS – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 77: Philippines Ecommerce by Android – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 78: Philippines Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 79: Philippines Ecommerce Market Share by City (%), 2023 Figure 80: Philippines Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 81: Philippines Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 82: Philippines Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 83: Philippines Ecommerce Market Share by Payment Instrument (%), 2023 Figure 84: Philippines Ecommerce Credit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 85: Philippines Ecommerce Debit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 86: Philippines Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 87: Philippines Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 88: Philippines Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 89: Philippines Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 90: Philippines Ecommerce Cash – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 91: Philippines Ecommerce Market Share by Age Group (%), 2023 Figure 92: Philippines Ecommerce Market Share by Income Level (%), 2023 Figure 93: Philippines Ecommerce Market Share by Gender (%), 2023
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