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Taiwan B2C Ecommerce Market Size & Forecast by Value and Volume Across 80+ KPIs by Ecommerce Vertical, Retail Shopping, Travel and Hospitality, Online Food Service Sales Channel, Media and Entertainment Categories, Engagement Model, Location, Device, Operating System, City Tier, Payment Instrument, and Consumer Demographics

Taiwan B2C Ecommerce Market Size & Forecast by Value and Volume Across 80+ KPIs by Ecommerce Vertical, Retail Shopping, Travel and Hospitality, Online Food Service Sales Channel, Media and Entertainment Categories, Engagement Model, Location, Device, Operating System, City Tier, Payment Instrument, and Consumer Demographics

According to PayNXT360, the ecommerce market in Taiwan is expected to grow by 7.4% annually, reaching US$20,971.7 billion by 2025. The ecommerce market in the region has experienced robust growth dur...

Taiwan B2C Ecommerce Market Size & Forecast by Value and Volume Across 80+ KPIs by Ecommerce Vertical, Retail Shopping, Travel and Hospitality, Online Food Service Sales Channel, Media and Entertainment Categories, Engagement Model, Location, Device, Operating System, City Tier, Payment Instrument, and Consumer Demographics – Databook Q4 2025 Update
Summary
According to PayNXT360, the ecommerce market in Taiwan is expected to grow by 7.4% annually, reaching US$20,971.7 billion by 2025.

The ecommerce market in the region has experienced robust growth during 2020-2024, achieving a CAGR of 9.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 6.4% from 2025 to 2029. By the end of 2029, the ecommerce market is projected to expand from its 2024 value of US$19,523.8 billion to approximately US$26,861.4 billion.



This report provides a detailed data-centric analysis of the ecommerce industry in Taiwan offering comprehensive coverage of both overall and ecommerce markets. It includes more than 80+ KPIs, covering gross merchandise value, gross merchandise volume, and average value per transaction.

The report provides a detailed assessment of the ecommerce market across all major segments, including retail shopping, travel, food service, media, healthcare, and technology categories. It analyzes sales channels, engagement models, device and operating system usage, as well as domestic versus cross-border flows and city-tier contributions. The study also covers payment instruments and consumer demographics by age, income, and gender to map evolving purchasing behavior. Together, these datasets offer a comprehensive view of ecommerce market size, customer behavior, and digital channel performance.

PayNXT360’s research methodology is based on industry best practices. It's unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
Scope
This report provides a detailed data-driven analysis of the B2C ecommerce market in Taiwan, focusing on the overall digital retail ecosystem and its growth trajectory. It examines key ecommerce segments, sales channels, and consumer behavior shaping the evolution of online purchasing in the country.

Taiwan B2C Ecommerce Market Size and Growth Dynamics
 -- Gross Merchandise Value
 -- Gross Merchandise Volume
 -- Average Value per Transaction

Taiwan  Social Commerce Market Size and Growth Dynamics
 -- Gross Merchandise Value
 -- Gross Merchandise Volume
 -- Average Value per Transaction

 Taiwan Quick Commerce Market Size and Growth Dynamics
 -- Gross Merchandise Value
 -- Gross Merchandise Volume
 -- Average Value per Transaction

Taiwan B2C Ecommerce Market Segmentation by Ecommerce Vertical
 -- Retail Shopping
 -- Travel & Hospitality
 -- Online Food Service
 -- Media & Entertainment
 -- Healthcare & Wellness
 -- Technology Products & Services
 -- Other

Taiwan B2C Ecommerce Market Segmentation by Retail Shopping Category
 -- Clothing, Footwear & Accessories
 -- Health, Beauty & Personal Care
 -- Food & Beverage
 -- Appliances & Electronics
 -- Home Improvement
 -- Books, Music & Video
 -- Toys & Hobby
 -- Auto Parts & Accessories
 -- Other

Taiwan B2C Ecommerce Market Segmentation by Retail Shopping Sales Channel
 -- Platform-to-Consumer
 -- Direct-to-Consumer
 -- Consumer-to-Consumer

Taiwan B2C Ecommerce Market Segmentation by Travel & Hospitality Category
 -- Air Travel
 -- Train & Bus
 -- Taxi & Ride-Hailing
 -- Hotels & Resorts
 -- Other

Taiwan B2C Ecommerce Market Segmentation by Travel and Hospitality Sales Channel
 -- Air Travel- Aggregator App
 -- Air Travel- Direct-to-Consumer
 -- Train & Bus- Aggregator App
 -- Train & Bus- Direct-to-Consumer
 -- Taxi & Ride-Hailing- Aggregator App
 -- Taxi & Ride-Hailing- Direct-to-Consumer
 -- Hotels & Resorts- Aggregator App
 -- Hotels & Resorts- Direct-to-Consumer
 -- Other- Aggregator App
 -- Other- Direct-to-Consumer

Taiwan B2C Ecommerce Market Segmentation by Online Food Service Sales Channel
 -- Aggregator App
 -- Direct-to-Consumer

Taiwan B2C Ecommerce Market Segmentation by Media & Entertainment Sales Channel
 -- Streaming Services
 -- Movies & Events
 -- Theme Parks & Gaming
 -- Other

Taiwan B2C Ecommerce Market Segmentation by Engagement Model
 -- Website-Based
 -- Live Streaming

Taiwan B2C Ecommerce Market Segmentation by Location
 -- Cross-Border
 -- Domestic

Taiwan B2C Ecommerce Market Segmentation by Device
 -- Mobile
 -- Desktop

Taiwan B2C Ecommerce Market Segmentation by Operating System
 -- iOS / macOS
 -- Android
 -- Other Operating Systems

Taiwan B2C Ecommerce Market Segmentation by City Tier
 -- Tier 1
 -- Tier 2
 -- Tier 3

Taiwan B2C Ecommerce Market Segmentation by Payment Instrument
 -- Credit Card
 -- Debit Card
 -- Bank Transfer
 -- Prepaid Card
 -- Digital & Mobile Wallet
 -- Other Digital Payment
 -- Cash

Taiwan B2C Ecommerce Consumer Demographics & Behaviour
 -- Market Share by Age Group
 -- Market Share by Income Level
 -- Market Share by Gender

Taiwan B2C Ecommerce User Statistics & Ratios
 -- Internet Users
 -- Ecommerce Users
 -- Social Media Users
 -- Smartphone Penetration
 -- Banked Population
 -- Ecommerce Per Capita
 -- GDP Per Capita
 -- Ecommerce as % of GDP
 -- Cart Abandonment Rate
 -- Product Retun Rate

Taiwan B2C Ecommerce Operational Metrics by Ecommerce Segment
 -- Gross Merchandise Value by Segment

Taiwan B2C Ecommerce Operational Metrics by Retail Shopping Category
 -- Gross Merchandise Value by Category

Taiwan B2C Ecommerce Operational Metrics by Sales Channel
 -- Gross Merchandise Value by Channel

Taiwan B2C Ecommerce Operational Metrics by Location
 -- Gross Merchandise Value by Location

Taiwan B2C Ecommerce Operational Metrics by Device
 -- Gross Merchandise Value by Device

Taiwan B2C Ecommerce Operational Metrics by Operating System
 -- Gross Merchandise Value by Operating System

Taiwan B2C Ecommerce Operational Metrics by City Tier
 -- Gross Merchandise Value by City Tier

Taiwan B2C Ecommerce Operational Metrics by Payment Instrument
 -- Gross Merchandise Value by Payment Instrument
Reason to buy
• Comprehensive Market Intelligence: Develop a complete understanding of the B2C ecommerce landscape in Taiwan with fundamental ecommerce metrics such as gross merchandise value, gross merchandise volume, and average value per transaction across all major ecommerce segments.

• Granular Segmentation and Cross-Analysis: Analyse the online retail ecosystem through detailed segmentation covering ecommerce segments, retail product categories, travel and hospitality verticals, media and entertainment services, sales channels, devices, operating systems, cities, and payment instruments, enabling deep insight into evolving consumer shopping patterns.

• Operational and Performance Benchmarking: Benchmark marketplaces, direct-to-consumer platforms, aggregators, and category-focused players using KPIs such as GMV share, category-level performance, channel efficiency, device contribution, and payment mode penetration, supporting comparative assessment of platform strengths and competitive positioning.

• Consumer Behavior and Ecosystem Readiness: Understand how demographics, income groups, gender mix, device usage, and payment preferences shape online purchasing decisions, influencing category demand, cart abandonment behavior, product return tendencies, and the shift toward digital-first commerce.

• Data-Driven Forecasts and KPI Tracking: Access a structured dataset of 80+ ecommerce KPIs with historical and forecast values up to 2029, providing clarity on growth drivers, category expansion, sales-channel transitions, and payment-instrument evolution across the B2C ecommerce value chain.

• Decision-Ready Databook Format: Delivered in a standardized, analytics-friendly databook format aligned with financial modeling requirements, enabling ecommerce companies, consumer brands, payment providers, technology firms, and investors to conduct evidence-based market assessment and strategic planning.
Table of Contents
 1. About this Report
1.1 Summary
1.2 Methodology
1.3 Ecommerce Definitions
1.4 Disclaimer

2. Taiwan Ecommerce Market Size and Future Growth Dynamics
2.1 Taiwan Ecommerce – Gross Merchandise Value Trend Analysis, 2020-2029
2.2 Taiwan Ecommerce – Average Value Per Transaction Trend Analysis, 2020-2029
2.3 Taiwan Ecommerce – Gross Merchandise Volume Trend Analysis, 2020-2029

3. Taiwan Social Commerce Market Size and Forecast
3.1 Taiwan Social Commerce – Gross Merchandise Value Trend Analysis 2020-2029
3.2 Taiwan Social Commerce – Average Value Per Transaction Trend Analysis, 2020-2029
3.3 Taiwan Social Commerce – Gross Merchandise Volume Trend Analysis, 2020-2029

4. Taiwan Quick Commerce Market Size and Forecast
4.1 Taiwan Quick Commerce – Gross Merchandise Value Trend Analysis 2020-2029
4.2 Taiwan Quick Commerce – Average Value Per Transaction Trend Analysis, 2020-2029
4.3 Taiwan Quick Commerce – Gross Merchandise Volume Trend Analysis, 2020-2029

5. Taiwan User Statistics and Ratios Of Key Performance Indicators
5.1 Taiwan User Statistics, 2024
5.2 Taiwan User Statistics of Card Abandonment Rate and Product Return Rate, 2024
5.3 Taiwan Ecommerce Per Capita and GDP Per Capita, 2024
5.4 Taiwan GDP Per Capita Trend Analysis, 2020-2029

6. Taiwan Ecommerce Market Size and Forecast by Ecommerce Segments
6.1 Taiwan Ecommerce Market Share by Ecommerce Segments, 2020-2029
6.2 Taiwan Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2020-2029
6.3 Taiwan Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2020-2029
6.4 Taiwan Online Food Service – Gross Merchandise Value Trend Analysis, 2020-2029
6.5 Taiwan Media and Entertainment – Gross Merchandise Value Trend Analysis, 2020-2029
6.6 Taiwan Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2020-2029
6.7 Taiwan Technology Products and Services – Gross Merchandise Value Trend Analysis, 2020-2029
6.8 Taiwan Other Segment – Gross Merchandise Value Trend Analysis, 2020-2029

7. Taiwan Ecommerce Market Size and Forecast by Retail Shopping Categories
7.1 Taiwan Ecommerce Market Share by Retail Shopping Categories, 2020-2029
7.2 Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2020-2029
7.3 Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2020-2029
7.4 Food & Beverage – Gross Merchandise Value Trend Analysis, 2020-2029
7.5 Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2020-2029
7.6 Home Improvement – Gross Merchandise Value Trend Analysis, 2020-2029
7.7 Books, Music & Video – Gross Merchandise Value Trend Analysis, 2020-2029
7.8 Toys & Hobby – Gross Merchandise Value Trend Analysis, 2020-2029
7.9 Auto – Gross Merchandise Value Trend Analysis, 2020-2029
7.10 Ecommerce Other – Gross Merchandise Value Trend Analysis, 2020-2029

8. Taiwan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
8.1 Taiwan Ecommerce Market Share by Retail Shopping Sales Channel, 2020-2029
8.2 Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
8.3 Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
8.4 Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029

9. Taiwan Ecommerce Market Size and Forecast by Travel and Hospitality Categories
9.1 Taiwan Ecommerce Market Share by Travel and Hospitality Categories (%), 2020-2029
9.2 Air Travel – Gross Merchandise Value Trend Analysis, 2020-2029
9.3 Train & Bus – Gross Merchandise Value Trend Analysis, 2020-2029
9.4 Taxi Service – Gross Merchandise Value Trend Analysis, 2020-2029
9.5 Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2020-2029
9.6 Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2020-2029

10. Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1 Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1.1 Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel, 2020-2029
10.1.2 Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
10.1.3 Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
10.2 Air Travel Market Share by Sales Channel
10.2.1 Taiwan Air Travel Market Share by Sales Channel, 2020-2029
10.2.2 Air Travel – Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
10.2.3 Air Travel – Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
10.3 Hotels & Resorts Market Share by Sales Channel
10.3.1 Taiwan Hotels & Resorts Market Share by Sales Channel, 2020-2029
10.3.2 Hotels & Resorts – Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
10.3.3 Hotels & Resorts – Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
10.4 Taxi Service Market Share by Sales Channel
10.4.1 Taiwan Taxi Service Market Share by Sales Channel, 2020-2029
10.4.2 Taxi Service – Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
10.4.3 Taxi Service – Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029
10.5 Other Segment Market Share by Sales Channel
10.5.1 Taiwan Other Segment Market Share by Sales Channel, 2020-2029
10.5.2 Other – Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
10.5.3 Other – Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029

11. Taiwan Ecommerce Market Size and Forecast by Online Food Service Sales Channel
11.1 Taiwan Market Share by Online Food Service Sales Channels, 2020-2029
11.2 Aggregator App – Gross Merchandise Value Trend Analysis, 2020-2029
11.3 Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2020-2029

12. Taiwan Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel
12.1 Taiwan Market Share by Media and Entertainment Sales Channel, 2020-2029
12.2 Streaming Services – Gross Merchandise Value Trend Analysis, 2020-2029
12.3 Movies & Events – Gross Merchandise Value Trend Analysis, 2020-2029
12.4 Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2020-2029
12.5 Media and Entertainment Other – Gross Merchandise Value Trend Analysis, 2020-2029

13. Taiwan Ecommerce Market Size and Forecast by Engagement Model
13.1 Taiwan Ecommerce Market Share by Engagement Model, 2020-2029
13.2 Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2020-2029
13.3 Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2020-2029

14. Taiwan Ecommerce Market Size and Forecast by Location
14.1 Taiwan Ecommerce Market Share by Location, 2020-2029
14.2 Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2020-2029
14.3 Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2020-2029

15. Taiwan Ecommerce Market Size and Forecast by Device
15.1 Taiwan Ecommerce Market Share by Device, 2020-2029
15.2 Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2020-2029
15.3 Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2020-2029

16. Taiwan Ecommerce Market Size and Forecast by Operating System
16.1 Taiwan Ecommerce Market Share by Operating System, 2020-2029
16.2 Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2020-2029
16.3 Ecommerce Android – Gross Merchandise Value Trend Analysis, 2020-2029
16.4 Ecommerce Other Operating Systems – Gross Merchandise Value Trend Analysis, 2020-2029

17. Taiwan Ecommerce Market Size and Forecast by City
17.1 Taiwan Ecommerce Market Share by City, 2020-2029
17.2 Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2020-2029
17.3 Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2020-2029
17.4 Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2020-2029

18. Taiwan Ecommerce Market Size and Forecast by Payment Instrument
18.1 Taiwan Ecommerce Market Share by Payment Instrument, 2020-2029
18.2 Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2020-2029
18.3 Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2020-2029
18.4 Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2020-2029
18.5 Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2020-2029
18.6 Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2020-2029
18.7 Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2020-2029
18.8 Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2020-2029

19. Taiwan Ecommerce by Consumer Demographics
19.1 Taiwan Ecommerce Market Share by Age Group, 2024
19.2 Taiwan Ecommerce Market Share by Income Level, 2024
19.3 Taiwan Ecommerce Market Share by Gender, 2024

20. Further Reading
20.1 About PayNXT360
20.2 Related Research
List Of Table
Table 1: Taiwan Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029
Table 2: Taiwan Ecommerce – Average Value Per Transaction (US$), 2020-2029
Table 3: Taiwan Ecommerce – Gross Merchandise Volume (Million), 2020-2029
Table 4: Taiwan Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029
Table 5: Taiwan Social Commerce – Average Value Per Transaction (US$), 2020-2029
Table 6: Taiwan Social Commerce – Gross Merchandise Volume (Million), 2020-2029
Table 7: Taiwan Quick Commerce – Gross Merchandise Value (US$ Million), 2020-2029
Table 8: Taiwan Quick Commerce – Average Value Per Transaction (US$), 2020-2029
Table 9: Taiwan Quick Commerce – Gross Merchandise Volume (Million), 2020-2029
Table 10: Taiwan GDP Per Capita (US$), 2020-2029
Table 11: Taiwan Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2020-2029
Table 12: Taiwan Travel and Hospitality – Gross Merchandise Value (US$ Million), 2020-2029
Table 13: Taiwan Online Food Service – Gross Merchandise Value (US$ Million), 2020-2029
Table 14: Taiwan Media and Entertainment – Gross Merchandise Value (US$ Million), 2020-2029
Table 15: Taiwan Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2020-2029
Table 16: Taiwan Technology Products and Services – Gross Merchandise Value (US$ Million), 2020-2029
Table 17: Taiwan Other segment Gross Merchandise Value (US$ Million), 2020-2029
Table 18: Taiwan Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2020-2029
Table 19: Taiwan Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 20: Taiwan Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 21: Taiwan Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029
Table 22: Taiwan Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029
Table 23: Taiwan Books, Music & Video – Gross Merchandise Value (US$ Million), 2020-2029
Table 24: Taiwan Toys & Hobby – Gross Merchandise Value (US$ Million), 2020-2029
Table 25: Taiwan Auto – Gross Merchandise Value (US$ Million), 2020-2029
Table 26: Taiwan Ecommerce Other – Gross Merchandise Value (US$ Million), 2020-2029
Table 27: Taiwan Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 28: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 29: Taiwan Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 30: Taiwan Air Travel – Gross Merchandise Value (US$ Million), 2020-2029
Table 31: Taiwan Train & Bus – Gross Merchandise Value (US$ Million), 2020-2029
Table 32: Taiwan Taxi Service – Gross Merchandise Value (US$ Million), 2020-2029
Table 33: Taiwan Hotels & Resorts – Gross Merchandise Value (US$ Million), 2020-2029
Table 34: Taiwan Travel and Hospitality Other – Gross Merchandise Value (US$ Million), 2020-2029
Table 35: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 36: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 37: Taiwan Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 38: Taiwan Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 39: Taiwan Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 40: Taiwan Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 41: Taiwan Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 42: Taxi Service- Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 43: Taiwan Other- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 44: Taiwan Other- Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Table 45: Taiwan Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Table 46: Taiwan Direct to Consumer– Gross Merchandise Value (US$ Million), 2020-2029
Table 47: Taiwan Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 48: Taiwan Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 49: Taiwan Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 50: Taiwan Media and Entertainment Other – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 51: Taiwan Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 52: Taiwan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 53: Taiwan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 54: Taiwan Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 55: Taiwan Ecommerce Mobile – Gross Merchandise Value (US$ Million), 2020-2029
Table 56: Taiwan Ecommerce Desktop – Gross Merchandise Value (US$ Million), 2020-2029
Table 57: Taiwan Ecommerce iOS/macOS – Gross Merchandise Value (US$ Million), 2020-2029
Table 58: Taiwan Ecommerce Android – Gross Merchandise Value (US$ Million), 2020-2029
Table 59: Taiwan Ecommerce Other Operating Systems – Gross Merchandise Value (US$ Million), 2020-2029
Table 60: Taiwan Ecommerce Tier 1 – Gross Merchandise Value (US$ Million), 2020-2029
Table 61: Taiwan Ecommerce Tier 2 – Gross Merchandise Value (US$ Million), 2020-2029
Table 62: Taiwan Ecommerce Tier 3 – Gross Merchandise Value (US$ Million), 2020-2029
Table 63: Taiwan Ecommerce Credit Card – Gross Merchandise Value (US$ Million), 2020-2029
Table 64: Taiwan Ecommerce Debit Card – Gross Merchandise Value (US$ Million), 2020-2029
Table 65: Taiwan Ecommerce Bank Transfer – Gross Merchandise Value (US$ Million), 2020-2029
Table 66: Taiwan Ecommerce Prepaid Card – Gross Merchandise Value (US$ Million), 2020-2029
Table 67: Taiwan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2020-2029
Table 68: Taiwan Ecommerce Other Digital Payment – Gross Merchandise Value (US$ Million), 2020-2029
Table 69: Taiwan Ecommerce Cash – Gross Merchandise Value (US$ Million), 2020-2029
List of figures
Figure 1: PayNXT360’s Methodology Framework
Figure 2: Taiwan Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029
Figure 3: Taiwan Ecommerce – Average Value Per Transaction (US$), 2020-2029
Figure 4: Taiwan Ecommerce – Gross Merchandise Volume (Million), 2020-2029
Figure 5: Taiwan Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029
Figure 6: Taiwan Social Commerce – Average Value Per Transaction (US$), 2020-2029
Figure 7: Taiwan Social Commerce – Gross Merchandise Volume (Million), 2020-2029
Figure 8: Taiwan Quick Commerce – Gross Merchandise Value (US$ Million), 2020-2029
Figure 9: Taiwan Quick Commerce – Average Value Per Transaction (US$), 2020-2029
Figure 10: Taiwan Quick Commerce – Gross Merchandise Volume (Million), 2020-2029
Figure 11: Taiwan User Statistics (Million), 2024
Figure 12: Taiwan User Statistics of Card Abandonment Rate and Product Return Rate
Figure 13: Taiwan Ecommerce Per Capita and GDP Per Capita (US$), 2024
Figure 14: Taiwan GDP Per Capita (US$), 2020-2029
Figure 18: Taiwan Ecommerce Market Share by Ecommerce Segments (%), 2020-2029
Figure 19: Taiwan Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2020-2029
Figure 20: Taiwan Travel and Hospitality – Gross Merchandise Value (US$ Million), 2020-2029
Figure 21: Taiwan Online Food Service – Gross Merchandise Value (US$ Million), 2020-2029
Figure 22: Taiwan Media and Entertainment – Gross Merchandise Value (US$ Million), 2020-2029
Figure 23: Taiwan Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2020-2029
Figure 24: Taiwan Technology Products and Services – Gross Merchandise Value (US$ Million), 2020-2029
Figure 25: Taiwan Other segment Gross Merchandise Value (US$ Million), 2020-2029
Figure 26: Taiwan Ecommerce Market Share by Retail Shopping Categories (%), 2020-2029
Figure 27: Taiwan Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2020-2029
Figure 28: Taiwan Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 29: Taiwan Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 30: Taiwan Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029
Figure 31: Taiwan Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029
Figure 32: Taiwan Books, Music & Video – Gross Merchandise Value (US$ Million), 2020-2029
Figure 33: Taiwan Toys & Hobby – Gross Merchandise Value (US$ Million), 2020-2029
Figure 34: Taiwan Auto – Gross Merchandise Value (US$ Million), 2020-2029
Figure 35: Taiwan Ecommerce Other – Gross Merchandise Value (US$ Million), 2020-2029
Figure 36: Taiwan Ecommerce Market Share by Retail Shopping Sales Channel (%), 2020-2029
Figure 37: Taiwan Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 38: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 39: Taiwan Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 40: Taiwan Ecommerce Market Share by Travel and Hospitality Categories (%), 2020-2029
Figure 41: Taiwan Air Travel – Gross Merchandise Value (US$ Million), 2020-2029
Figure 42: Taiwan Train & Bus – Gross Merchandise Value (US$ Million), 2020-2029
Figure 43: Taiwan Taxi Service – Gross Merchandise Value (US$ Million), 2020-2029
Figure 44: Taiwan Hotels & Resorts – Gross Merchandise Value (US$ Million), 2020-2029
Figure 45: Taiwan Travel and Hospitality Other – Gross Merchandise Value (US$ Million), 2020-2029
Figure 46: Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel (%), 2020-2029
Figure 47: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 48: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 49: Taiwan Air Travel Market Share by Sales Channel (%), 2020-2029
Figure 50: Taiwan Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 51: Taiwan Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 52: Taiwan Hotels & Resorts Market Share by Sales Channel (%), 2020-2029
Figure 53: Taiwan Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 54: Taiwan Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 55: Taiwan Taxi Service Market Share by Sales Channel (%), 2020-2029
Figure 56: Taiwan Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 57: Taiwan Taxi Service - Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 58: Taiwan Other Segment Market Share by Sales Channel (%), 2020-2029
Figure 59: Taiwan Other- Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 60: Taiwan Other- Direct to Consumer – Gross Merchandise Value (US$ Million), 2020-2029
Figure 61: Taiwan Market Share by Online Food Service Sales Channels (%), 2020-2029
Figure 62: Taiwan Aggregator App – Gross Merchandise Value (US$ Million), 2020-2029
Figure 63: Taiwan Direct to Consumer– Gross Merchandise Value (US$ Million), 2020-2029
Figure 64: Taiwan Market Share by Media and Entertainment Sales Channel (%), 2020-2029
Figure 65: Taiwan Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 66: Taiwan Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 67: Taiwan Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 68: Taiwan Media and Entertainment Other – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 69: Taiwan Ecommerce Market Share by Engagement Model (%), 2020-2029
Figure 70: Taiwan Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 71: Taiwan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 72: Taiwan Ecommerce Market Share by Location (%), 2020-2029
Figure 73: Taiwan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 74: Taiwan Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 75: Taiwan Ecommerce Market Share by Device (%), 2020-2029
Figure 76: Taiwan Ecommerce Mobile – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 77: Taiwan Ecommerce Desktop – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 78: Taiwan Ecommerce Market Share by Operating System (%), 2020-2029
Figure 79: Taiwan Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 80: Taiwan Ecommerce Android – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 81: Taiwan Ecommerce Other Operating Systems – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 82: Taiwan Ecommerce Market Share by City (%), 2020-2029
Figure 83: Taiwan Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 84: Taiwan Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 85: Taiwan Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 86: Taiwan Ecommerce Market Share by Payment Instrument (%), 2020-2029
Figure 87: Taiwan Ecommerce Credit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 88: Taiwan Ecommerce Debit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 89: Taiwan Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 90: Taiwan Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 91: Taiwan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 92: Taiwan Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 93: Taiwan Ecommerce Cash – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 94: Taiwan Ecommerce Market Share by Age Group (%), 2024
Figure 95: Taiwan Ecommerce Market Share by Income Level (%), 2024
Figure 96: Taiwan Ecommerce Market Share by Gender (%), 2024
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