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Australia Buy Now Pay Later Business and Investment Opportunities

Australia Buy Now Pay Later Business and Investment Opportunities

The BNPL market has been one of the fastest-growing markets in Australia. As more and more consumers are inclining towards BNPL services primarily due to interest-free deferred payment solutions, the...

Australia Buy Now Pay Later Business and Investment Opportunities – 75+ KPIs on Buy Now Pay Later Trends by End-Use Sectors, Operational KPIs, Market Share, Retail Product Dynamics, and Consumer Demographics
Summary
The BNPL market has been one of the fastest-growing markets in Australia. As more and more consumers are inclining towards BNPL services primarily due to interest-free deferred payment solutions, the market recorded significant growth in recent years. With a favorable regulatory framework and the presence of the world’s leading BNPL companies, the sector is expected to attract more investment opportunities in the short to medium term. 

PayNXT360 also expects the growth in the Australian e-commerce industry is to continue in the next couple of years. Consequently, the share of consumers in Australia using the BNPL option at online and offline checkouts is projected to increase subsequently.
 
The growing BNPL industry is having a direct impact on the banking system. In Australia, banks are experiencing a decline in credit card businesses. Moreover, interest margins and non-interest income are also getting affected due to the wide adoption of BNPL services. These growing concerns among the banking players have resulted in them responding by removing the fees on low-balance cards entirely. Moreover, some of the banks in the country have also launched their own interest-free card and moving towards BNPL payment options.

With the BNPL industry getting saturated with the entry of major banks and payment giants, market leaders such as Afterpay and Zip are expanding to stay ahead and gain more market share. Moreover, Australia-based BNPL players are making a big push overseas to secure a significant foothold in the global BNPL market.

Medium to long term growth story of BNPL industry in Australia remains strong. The BNPL payment adoption is expected to grow steadily over the forecast period, recording a CAGR of 24.0% during 2021-2028. The BNPL Gross Merchandise Value in the country will increase from US$ 7354.4 million in 2020 to reach US$ 52456.2 million by 2028.
Scope
This report provides in-depth, data-centric analysis of Buy Now Pay Later industry in Australia. Below is a summary of key market segments:
Australia BNPL Market Size and Spending Pattern
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis 

Australia Buy Now Pay Later Market Share Analysis by Key Players
Australia Buy Now Pay Later Spend Analysis by Channel: Market Size and Forecast
•	Online Channel
•	POS Channel
Australia Buy Now Pay Later in Retail Shopping: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis 
Australia Buy Now Pay Later in Home Improvement: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis
Australia Buy Now Pay Later in Leisure & Entertainment: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis
Australia Buy Now Pay Later in Healthcare and Wellness: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis
Australia Buy Now Pay Later in Education: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis
Australia Buy Now Pay Later in Automotive: Market Size and Forecast
•	Gross Merchandise Value Trend Analysis 
•	Average Value Per Transaction Trend Analysis 
•	Transaction Volume Trend Analysis
Australia Buy Now Pay Later Analysis by Consumer Attitude and Behaviour
•	Buy Now Pay Later Sales Uplift by Product Category
•	Buy Now Pay Later Spend Share by Age Group
•	Buy Now Pay Later Gross Merchandise Share by Income 
•	Buy Now Pay Later Gross Merchandise Value Share by Gender
•	Buy Now Pay Later Adoption Rationale Gross Merchandise Value Analysis
Reason to buy
• Presence of global brands makes the Australian BNPL market more competitive. The Australian BNPL market is one of the largest markets in Asia-Pacific. Notably, Australia is home to some of the biggest names in the BNPL space globally. Some of the major BNPL firms driving the growth of deferred payment options in Australia as well as globally include Afterpay, Zip Co, Sezzle, and Openpay.

• In-depth Understanding of Buy Now Pay Later Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.

• Insights into Opportunity by end-use sectors – Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.

• Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate BNPL strategy; assess market specific key trends, drivers, and risks in the BNPL industry.

• Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Buy Now Pay Later KPIs, including spend by age, gender, and income level.

• Market Share by Key Players.
Table of Contents
 1. About this Report
1.1 Summary
1.2 Methodology
1.3 Disclaimer

2. Australia BNPL Market Size and Future Growth Dynamics
2.1 Consumer Behavior
2.2 Competitive Landscape and Growth Strategies
2.3 Market Share
2.4 Regulatory Trends

3. Australia Buy Now Pay Later Industry Attractiveness
3.1 Australia Buy Now Pay Later – Gross Merchandise Value Trend Analysis, 2019-2028
3.2 Australia Buy Now Pay Later – Average Value Per Transaction Trend Analysis, 2019-2028
3.3 Australia Buy Now Pay Later – Transaction Volume Trend Analysis, 2019-2028

4. Australia Buy Now Pay Later Operational KPIs
4.1 Buy Now Pay Later Revenues, 2019 – 2028
4.2 Buy Now Pay Later Share by Revenue Segments
4.3 Buy Now Pay Later Merchant Commission, 2019 – 2028
4.4 Buy Now Pay Later Missed Payment Fee Revenue, 2019 – 2028
4.5 Buy Now Pay Later Pay Now & Other Income, 2019 – 2028
4.6 Buy Now Pay Later Consumer Account Count, 2019 – 2028
4.7 Buy Now Pay Later Bad Debt, 2019 – 2028

5. Australia Buy Now Pay Later Spend Analysis by Channel
5.1 Buy Now Pay Later Market Share by Channel, 2019 – 2028
5.2 Buy Now Pay Later Online Channel Market Size and Forecast, 2019 – 2028
5.3 Buy Now Pay Later POS Channel Market Size and Forecast, 2019 – 2028

6. Australia Buy Now Pay Later Snapshot by End-Use Sector
6.1 Buy Now Pay Later Market Share by End-Use Sector – Emerging Avenues and Future Growth Prospects
6.2 Buy Now Pay Later Sales Uplift by End-Use Sector
6.3 Buy Now Pay Later Share by Retail Product Category

7. Australia Buy Now Pay Later in Retail Shopping: Market Size and Forecast, 2019 – 2028
7.1 Australia Buy Now Pay Later Retail Shopping – Gross Merchandise Value Trend Analysis, 2019-2028
7.2 Australia Buy Now Pay Later Retail Shopping – Average Value Per Transaction Trend Analysis, 2019-2028
7.3 Australia Buy Now Pay Later Retail Shopping – Transaction Volume Trend Analysis, 2019-2028

8. Australia Buy Now Pay Later in Home Improvement: Market Size and Forecast, 2019 – 2028
8.1 Australia Buy Now Pay Later Home Improvement – Gross Merchandise Value Trend Analysis, 2019-2028
8.2 Australia Buy Now Pay Later Home Improvement – Average Value Per Transaction Trend Analysis, 2019-2028
8.3 Australia Buy Now Pay Later Home Improvement – Transaction Volume Trend Analysis, 2019-2028

9. Australia Buy Now Pay Later in Leisure & Entertainment: Market Size and Forecast, 2019 – 2028
9.1 Australia Buy Now Pay Later Leisure & Entertainment – Gross Merchandise Value Trend Analysis, 2019-2028
9.2 Australia Buy Now Pay Later Leisure & Entertainment – Average Value Per Transaction Trend Analysis, 2019-2028
9.3 Australia Buy Now Pay Later Leisure & Entertainment – Transaction Volume Trend Analysis, 2019-2028

10. Australia Buy Now Pay Later in Healthcare and Wellness: Market Size and Forecast, 2019 – 2028
10.1 Australia Buy Now Pay Later Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2019-2028
10.2 Australia Buy Now Pay Later Healthcare and Wellness – Average Value Per Transaction Trend Analysis, 2019-2028
10.3 Australia Buy Now Pay Later Healthcare and Wellness – Transaction Volume Trend Analysis, 2019-2028

11. Australia Buy Now Pay Later in Other Segment: Market Size and Forecast, 2019 – 2028
11.1 Australia Buy Now Pay Later Other Segment – Gross Merchandise Value Trend Analysis, 2019-2028
11.2 Australia Buy Now Pay Later Other Segment – Average Value Per Transaction Trend Analysis, 2019-2028
11.3 Australia Buy Now Pay Later Other Segment – Transaction Volume Trend Analysis, 2019-2028

12. Australia Buy Now Pay Later Analysis by Consumer Attitude and Behaviour
12.1 Buy Now Pay Later Spend Share by Age Group
12.2 Buy Now Pay Later Gross Merchandise Share by Income
12.3 Buy Now Pay Later Gross Merchandise Value Share by Gender
12.4 Buy Now Pay Later Adoption Rationale Gross Merchandise Value Analysis

13. Further Reading
13.1 About PayNXT360
13.2 Related Research
List Of Table
Table 1: Australia Buy Now Pay Later – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 2: Australia Buy Now Pay Later – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 3: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Table 4: Australia Buy Now Pay Later – Revenues (Million), 2019-2028
Table 5: Australia Buy Now Pay Later – Merchant Commission (Million), 2019-2028
Table 6: Australia Buy Now Pay Later – Missed Payment Fee Revenue (Million), 2019-2028
Table 7: Australia Buy Now Pay Later Pay Now & Other Income (Million), 2019-2028
Table 8: Australia Buy Now Pay Later – Consumer Account Count, 2019-2028
Table 9: Australia Buy Now Pay Later – Bad Debt (Million), 2019-2028
Table 10: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Table 11: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Table 12: Australia Buy Now Pay Later Retail Shopping – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 13: Australia Buy Now Pay Later Retail Shopping – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 14: Australia Buy Now Pay Later Retail Shopping – Transaction Volume Trend Analysis (Million), 2019-2028
Table 15: Australia Buy Now Pay Later Home Improvement – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 16: Australia Buy Now Pay Later Home Improvement – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 17: Australia Buy Now Pay Later Retail Shopping Home Improvement – Transaction Volume Trend Analysis (Million), 2019-2028
Table 18: Australia Buy Now Pay Later Leisure & Entertainment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 19: Australia Buy Now Pay Later Leisure & Entertainment – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 20: Australia Buy Now Pay Later Leisure & Entertainment – Transaction Volume Trend Analysis (Million), 2019-2028
Table 21: Australia Buy Now Pay Later Healthcare and Wellness – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 22: Australia Buy Now Pay Later Healthcare and Wellness – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 23: Australia Buy Now Pay Later Healthcare and Wellness – Transaction Volume Trend Analysis (Million), 2019-2028
Table 24: Australia Buy Now Pay Later Other Segment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 25: Australia Buy Now Pay Later Other Segment – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 26: Australia Buy Now Pay Later Other Segment – Transaction Volume Trend Analysis (Million), 2019-2028
List of figures
Figure 1: PayNXT360’s Methodology Framework
Figure 2: Australia Buy Now Pay Later – GMV and Adoption Rationale
Figure 3: Australia Buy Now Pay Later – Share by Gender and Age Group
Figure 4: Australia Buy Now Pay Later – Market Share Analysis by Key Players (%)
Figure 5: Australia Buy Now Pay Later – Gross Merchandise Value Trend Analysis (US$ Million), 5019-5058
Figure 6: Australia Buy Now Pay Later – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 7: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 8: Australia Buy Now Pay Later – Revenues (Million), 2019-2028
Figure 9: Buy Now Pay Later Share by Revenue Segments
Figure 10: Australia Buy Now Pay Later – Merchant Commission (Million), 2019-20210
Figure 11: Australia Buy Now Pay Later – Missed Payment Fee Revenue (Million), 20111-20211
Figure 12: Australia Buy Now Pay Later Pay Now & Other Income (Million), 20112-2028
Figure 13: Australia Buy Now Pay Later – Consumer Account Count, 2019-2028
Figure 14: Australia Buy Now Pay Later – Bad Debt (Million), 2019-2028
Figure 15: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 16: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 17: Australia Buy Now Pay Later – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 18: Australia Buy Now Pay Later – Market Share by End-Use Sector, 2018 Vs. 2025
Figure 19: Australia Buy Now Pay Later – Market Share by End-Use Sector, 2018 Vs. 2028
Figure 20: Australia Buy Now Pay Later – Market Share by End-Use Sector, 2020 Vs. 2025
Figure 21: Australia Buy Now Pay Later Retail Shopping – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2028
Figure 22: Australia Buy Now Pay Later Retail Shopping – Average Value Per Transaction Trend Analysis (US$), 2222-2228
Figure 23: Australia Buy Now Pay Later Retail Shopping – Transaction Volume Trend Analysis (Million), 2319-2328
Figure 24: Australia Buy Now Pay Later Home Improvement – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 25: Australia Buy Now Pay Later Home Improvement – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 26: Australia Buy Now Pay Later Home Improvement – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 27: Australia Buy Now Pay Later Leisure & Entertainment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 28: Australia Buy Now Pay Later Leisure & Entertainment – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 29: Australia Buy Now Pay Later Leisure & Entertainment – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 30: Australia Buy Now Pay Later Healthcare and Wellness – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2030
Figure 31: Australia Buy Now Pay Later Healthcare and Wellness – Average Value Per Transaction Trend Analysis (US$), 2019-2031
Figure 32: Australia Buy Now Pay Later Healthcare and Wellness – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 33: Australia Buy Now Pay Later Other Segment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 34: Australia Buy Now Pay Later Other Segment – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 35: Australia Buy Now Pay Later Other Segment – Transaction Volume Trend Analysis (Million), 2019-2028
Figure 36: Australia Buy Now Pay Later – Share by Age Group in Gross Merchandise Value Terms
Figure 37: Australia Buy Now Pay Later – Share by Income Group in Value Terms
Figure 38: Australia Buy Now Pay Later – Share by Gender in Value Terms
Figure 39: Buy Now Pay Later – Adoption Rationale Gross Merchandise Value Analysis
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