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India Ecommerce Market Opportunities Databook

India Ecommerce Market Opportunities Databook

According to PayNXT360’s, E-commerce market in India is expected to grow by 9.65% on annual basis to reach US$117.6 billion in 2024. Medium to long term growth story of E-commerce industry in India p...

India Ecommerce Market Opportunities Databook – 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics – Q1 2024 Update
Summary
According to PayNXT360’s, E-commerce market in India is expected to grow by 9.65% on annual basis to reach US$117.6 billion in 2024.Medium to long term growth story of E-commerce industry in India promises to be attractive . The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 8.08% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$107.3 billion in 2023 to reach US$160.5 billion by 2028.
The B2C e-commerce market is expected to report strong growth in India over the medium term. An increasingly digital consumer base is driving the trend of online shopping in the Indian market. New-age startups, with the use of technology, are seeking to penetrate the rural markets to aid sales and revenue growth. This is driving the competitive landscape in the sector. 

Amid the surge in online shopping, both existing firms and new-age startups are raising capital rounds. The trend is projected to gain further momentum in the Indian e-commerce market in 2024. Food and grocery delivery platforms, on the other hand, are eyeing profitability over the medium term. Overall, PayNXT360 maintains a positive growth outlook for the B2C e-commerce market in India over the next three to four years. 

E-commerce platforms are seeking to raise capital for accelerating growth in the Indian market 

The surge in online shopping is projected to continue over the medium term, with millions of new shoppers entering the market. This will drive industry growth over the next three to four years, and as a result, firms are seeking to raise capital to drive sales and revenue growth. 

• Flipkart, for instance, is in talks to raise US$1 billion in a new funding round to accelerate growth. Walmart, which is the biggest shareholder in Flipkart, has committed to invest US$600 million in the Indian e-commerce giant. Flipkart has been rapidly expanding its presence in smaller towns and cities in India, unlike Amazon. With digital shoppers growing at a rapid rate outside Tier I and II cities, PayNXT360 expects Flipkart to further increase its investment in Tier III and IV cities of India over the medium term. 

• BuyEazzy, a beauty-focused e-commerce startup in India, also announced that the firm had raised US$4.25 million in a funding round in January 2024. The Series A round was led by Info Edge Ventures and included participation from M Venture Partners, and Incubate Fund Asia. The startup is planning to use the fresh capital for expansion and product enhancement. Over the next 15 months, the firm is planning to build a presence in 40 cities and onboard two million users. 

Going forward, PayNXT360 expects more such existing firms and startups to raise funding rounds from venture capital and private equity firms. This will support the market growth over the next three to four years in India. 

Food and grocery delivery platforms are eyeing profitability in the Indian market over the medium term 

Although more and more consumers are transacting on food and grocery delivery platforms, profitability has remained a concern among investors in the sector. These platforms, however, are now targeting profitability in the Indian market over the medium term. 
• BigBasket, one of the leading players in the segment, is seeking to turn profitable in H2 2024. According to the firm, the slotted delivery business is already profitable. The BB Daily vertical is also close to profitability. The quick commerce vertical BB Now, however, is some distance away from profitability. The firm has introduced private-label products to drive gross margins. However, as the instant grocery delivery business is essential to the low order value, it is difficult to scale. Going forward, the firm is also considering building an offline presence significantly, enabling the firm to drive higher revenue over the long term. 
• Swiggy, one of the leading food delivery platforms in India, is also eyeing to trim losses ahead of its initial public offering. The firm, for instance, has begun testing new platform fees for some of its users in Bengaluru. Swiggy, in H1 2024, might double the platform fee from INR 5 to INR 10. With these platforms delivering 1.5 to 2 million orders every day, any hike in platform fees can result in significant revenue growth over the medium term, thus trimming losses. Swiggy, notably, isn’t the only firm to adopt a platform fee hike strategy. Zomato, in 2023, hiked the platform fee after Swiggy introduced an INR 2 platform fee. 

With India being a price-sensitive market, a significant surge in platform fees can result in lower order volume for these food delivery platforms in the long term. Going forward, PayNXT360 expects more firms to adopt strategic measures to trim losses while targeting higher profitability in their respective sectors. 
This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in India. It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in India.

The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities.

In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the E-commerce industry in India.
Scope
This report provides a detailed data-driven look at the India Ecommerce industry, covering various segments and highlighting areas of interest across the verticals in the industry. In addition, it provides a comprehensive understanding of market dynamics and future forecast.

India Ecommerce Market Size and Future Growth Dynamics 
• Gross Merchandise Value Trend Analysis 
• Average Value Per Transaction Trend Analysis 
• Gross Merchandise Volume Trend Analysis

India User Statistics and Ratios of Key Performance Indicators 
• User Statistics
• Card Abandonment Rate and Other KPI's 
• Ecommerce Per Capita and GDP Per Capita
• GDP Per Capita Trend Analysis

India Ecommerce Market Share by Key Players
• India Retail Shopping Ecommerce Market Share by Key Players (Amazon, Coles, Kmart, Myer, Woolworths)
• India Travel Ecommerce Market Share by Key Players (Expedia, Lux Group, Shebah, Uber Taxi, Webjet )
• India Food Service Ecommerce Market Share by Key Players (Deliveroo, Doordash, Menulog, OpenTable, Uber Eats)

India Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis
• Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
• Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
• Online Food Service (breakdown by aggregators, direct to consumer) 
• Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
• Healthcare and Wellness 
• Technology Products and Services 
• Other segments

India Ecommerce Market Size and Forecast by Retail Shopping Sales Channel 
• Platform to Consumer 
• Direct to Consumer 
• Consumer to Consumer 

India Ecommerce Market Share by Travel and Hospitality Sales Channel 
• Market Share by Travel and Hospitality Sales Channel
• Aggregator App – Gross Merchandise Value Trend Analysis 
• Direct to Consumer – Gross Merchandise Value Trend Analysis

India Ecommerce Market Size and Forecast by Online Food Service Sales Channel 
• Aggregator App 
• Direct to Consumer 

India Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028)
• Website Based 
• Live Streaming 

India Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis
• Cross Border 
• Domestic 

India Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis
• Mobile 
• Desktop 

India Ecommerce Market Size and Forecast by Operating System
• iOS/macOS
• Android 
• Other Operating Systems 

India Ecommerce Market Size and Forecast by City 
• Tier 1 
• Tier 2 
• Tier 3 

India Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028)
• Credit Card 
• Debit Card 
• Bank Transfer 
• Prepaid Card 
• Digital & Mobile Wallet 
• Cash
• Other Digital Payment

India Ecommerce Consumer Demographics 
• Market Share by Age Group 
• Market Share by Income Level
• Market Share by Gender
Reason to buy
• In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.

• Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.

• Detailed analysis of market share by key players across key Ecommerce verticals.

• Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.

• Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry.

• Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.
Table of Contents
 1. About this Report 
1.1 Summary 
1.2 Methodology 
1.3 Ecommerce Definitions 
1.4 Disclaimer

2. India Ecommerce Market Size and Future Growth Dynamics 
2.1 India Ecommerce – Gross Merchandise Value Trend Analysis, 2019-2028 
2.2 India Ecommerce – Average Value Per Transaction Trend Analysis, 2019-2028 
2.3 India Ecommerce – Transaction Volume Trend Analysis, 2019-2028

3. India Social Commerce Market Size and Forecast 
3.1 India Social Commerce – Gross Merchandise Value Trend Analysis, 2019-2028 
3.2 India Social Commerce – Average Value Per Transaction Trend Analysis, 2019-2028 
3.3 India Social Commerce – Transaction Trend Analysis, 2019-2028 

4. India User Statistics and Ratios of Key Performance Indicators 
4.1 India User Statistics, 2023 
4.2 India User Statistics of Card Abandonment Rate and Other KPI's, 2023 
4.3 India Ecommerce Per Capita and GDP Per Capita, 2023 
4.4 India GDP Per Capita Trend Analysis, 2019-2028

5. India Ecommerce Market Share by Key Players, 2023 
5.1 India Retail Shopping Ecommerce Market Share by Key Players, 2023 
5.2 India Travel Ecommerce Market Share by Key Players, 2023
5.3 India Food Service Ecommerce Market Share by Key Players, 2023 

6. India Ecommerce Market Size and Forecast by Ecommerce Segments 
6.1 India Ecommerce Market Share by Ecommerce Segments, 2023 
6.2 India Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2019-2028 
6.3 India Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2019-2028 
6.4 India Online Food Service – Gross Merchandise Value Trend Analysis, 2019-2028 
6.5 India Media and Entertainment – Gross Merchandise Value Trend Analysis, 2019-2028 
6.6 India Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2019-2028 
6.7 India Technology Products and Services – Gross Merchandise Value Trend Analysis, 2019-2028 
6.8 India Other segment Gross Merchandise Value Trend Analysis, 2019-2028 

7. India Ecommerce Market Size and Forecast by Retail Shopping Categories 
7.1 India Ecommerce Market Share by Retail Shopping Categories, 2023 
7.2 India Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2019-2028 
7.3 India Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2019-2028 
7.4 India Food & Beverage – Gross Merchandise Value Trend Analysis, 2019-2028 
7.5 India Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2019-2028 
7.6 India Home Improvement – Gross Merchandise Value Trend Analysis, 2019-2028 
7.7 India Books, Music & Video – Gross Merchandise Value Trend Analysis, 2019-2028 
7.8 India Toys & Hobby – Gross Merchandise Value Trend Analysis, 2019-2028 
7.9 India Auto – Gross Merchandise Value Trend Analysis, 2019-2028 
7.10 India Ecommerce Other – Gross Merchandise Value Trend Analysis, 2019-2028

8. India Ecommerce Market Size and Forecast by Retail Shopping Sales Channel 
8.1 India Ecommerce Market Share by Retail Shopping Sales Channel, 2023 
8.2 India Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 
8.3 India Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 
8.4 India Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028

9. India Ecommerce Market Size and Forecast by Travel and Hospitality Categories 
9.1 India Ecommerce Market Share by Travel and Hospitality Categories (%), 2023
9.2 India Air Travel – Gross Merchandise Value Trend Analysis, 2019-2028
9.3 India Train & Bus – Gross Merchandise Value Trend Analysis, 2019-2028 
9.4 India Taxi Service – Gross Merchandise Value Trend Analysis, 2019-2028 
9.5 India Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2019-2028
9.6 India Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2019-2028 

10. India Ecommerce Market Share by Travel and Hospitality Sales Channel 
10.1 India Ecommerce Market Share by Travel and Hospitality Sales Channel 
10.1.1 India Ecommerce Market Share by Travel and Hospitality Sales Channel, 2023 
10.1.2 India Ecommerce Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
10.1.3 India Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 
10.2 India Air Travel Market Share by Sales Channel 
10.2.1 India Air Travel Market Share by Sales Channel, 2023 
10.2.2 India Air Travel- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
10.2.3 India Air Travel- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 
10.3 India Hotels & Resorts Market Share by Sales Channel 
10.3.1 India Hotels & Resorts Market Share by Sales Channel, 2023 
10.3.2 India Hotels & Resorts - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
10.3.3 India Hotels & Resorts - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028
10.4 India Taxi Service Market Share by Sales Channel
10.4.1 India Taxi Service Market Share by Sales Channel, 2023 
10.4.2 India Taxi Service - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
10.4.3 India Taxi Service - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028
10.5 India Other Segment Market Share by Sales Channel 
10.5.1 India Other Segment Market Share by Sales Channel, 2023 
10.5.2 India Other- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
10.5.3 India Other- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 

11. India Ecommerce Market Size and Forecast by Online Food Service Sales Channel 
11.1 India Market Share by Online Food Service Sales Channels, 2023 
11.2 India Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 
11.3 India Ecommerce Direct to Consumer– Gross Merchandise Value Trend Analysis, 2019-2028 

12. India Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel 
12.1 India Market Share by Media and Entertainment Sales Channel, 2023 
12.2 India Streaming Services – Gross Merchandise Value Trend Analysis, 2019-2028 
12.3 India Movies & Events – Gross Merchandise Value Trend Analysis, 2019-2028 
12.4 India Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2019-2028 
12.5 India Ecommerce Other – Gross Merchandise Value Trend Analyses, 2019-2028

13. India Ecommerce Market Size and Forecast by Engagement Model 
13.1 India Ecommerce Market Share by Engagement Model, 2023 
13.2 India Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2019-2028 
13.3 India Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2019-2028 

14. India Ecommerce Market Size and Forecast by Location 
14.1 India Ecommerce Market Share by Location, 2023 
14.2 India Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2019-2028 
14.3 India Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2019-2028

15. India Ecommerce Market Size and Forecast by Device 
15.1 India Ecommerce Market Share by Device, 2023 
15.2 India Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2019-2028 
15.3 India Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2019-2028

16. India Ecommerce Market Size and Forecast by Operating System 
16.1 India Ecommerce Market Share by Operating System, 2023 
16.2 India Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2019-2028 
16.3 India Ecommerce Android – Gross Merchandise Value Trend Analysis, 2019-2028 
16.4 India Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis, 2019-2028

17. India Ecommerce Market Size and Forecast by City 
17.1 India Ecommerce Market Share by City, 2023 
17.2 India Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2019-2028 
17.3 India Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2019-2028 
17.4 India Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2019-2028

18. India Ecommerce Market Size and Forecast by Payment Instrument 
18.1 India Ecommerce Market Share by Payment Instrument, 2023 
18.2 India Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2019-2028 
18.3 India Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2019-2028 
18.4 India Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2019-2028 
18.5 India Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2019-2028 
18.6 India Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2019-2028 
18.7 India Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2019-2028 
18.8 India Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2019-2028

19. India Ecommerce by Consumer Demographics 
19.1 India Ecommerce Market Share by Age Group, 2023 
19.2 India Ecommerce Market Share by Income Level, 2023 
19.3 India Ecommerce Market Share by Gender, 2023 

20. Further Reading 
2.1 About PayNXT360 
20.2 Related Research
List Of Table
Table 1: India Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 2: India Ecommerce – Average Value Per Transaction (US$), 2019-2028
Table 3: India Ecommerce – Transaction Volume (Million), 2019-2028
Table 4: India Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 5: India Social Commerce – Average Value Per Transaction (US$), 2019-2028
Table 6: India Social Commerce – Transaction Volume (Million), 2019-2028
Table 7: India Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028
Table 8: India Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028
Table 9: India Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028
Table 10: India Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028
Table 11: India Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028
Table 12: India Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028
Table 13: India Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028
Table 14: India Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028
Table 15: India Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028
Table 16: India Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 17: India Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 18: India Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028
Table 19: India Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028
Table 20: India Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028
Table 21: India Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028
Table 22: India Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028
Table 23: India Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 24: India Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 25: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 26: India Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 27: India Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028
Table 28: India Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028
Table 29: India Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028
Table 30: India Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028
Table 31: India Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 32: India Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 33: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 34: India Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 35: India Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 36: India Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 37: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 38: India Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 39: India Ecommerce Taxi Service- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 40: India Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 41: India Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Table 42: India Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Table 43: India Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028
Table 44: India Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 45: India Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 46: India Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 47: India Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 48: India Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 49: India Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 50: India Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 51: India Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 52: India Ecommerce Mobile – Gross Merchandise Value (US$ Million), 2019-2028
Table 53: India Ecommerce Desktop – Gross Merchandise Value (US$ Million), 2019-2028
Table 54: India Ecommerce by iOS/MacOS – Gross Merchandise Value (US$ Million), 2019-2028
Table 55: India Ecommerce by Android – Gross Merchandise Value (US$ Million), 2019-2028
Table 56: India Ecommerce by Other Operating Systems – Gross Merchandise Value (US$ Million), 2019-2028
Table 57: India Ecommerce Tier 1 – Gross Merchandise Value (US$ Million), 2019-2028
Table 58: India Ecommerce Tier 2 – Gross Merchandise Value (US$ Million), 2019-2028
Table 59: India Ecommerce Tier 3 – Gross Merchandise Value (US$ Million), 2019-2028
Table 60: India Ecommerce Credit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 61: India Ecommerce Debit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 62: India Ecommerce Bank Transfer – Gross Merchandise Value (US$ Million), 2019-2028
Table 63: India Ecommerce Prepaid Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 64: India Ecommerce Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2019-2028
Table 65: India Ecommerce Other Digital Payment – Gross Merchandise Value (US$ Million), 2019-2028
Table 66: India Ecommerce Cash – Gross Merchandise Value (US$ Million), 2019-2028
List of figures
Figure 1: PayNXT360’s Methodology Framework
Figure 2: India Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Figure 3: India Ecommerce – Average Value Per Transaction (US$), 2019-2028
Figure 4: India Ecommerce – Transaction Volume (Million), 2019-2028
Figure 5: India Retail Shopping Ecommerce Market Share by Key Players (%), 2023
Figure 6: India Travel Ecommerce Market Share by Key Players (%), 2023
Figure 7: India Food Service Ecommerce Market Share by Key Players (%), 2023
Figure 8: India Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Figure 9: India Social Commerce – Average Value Per Transaction (US$), 2019-2028
Figure 10: India Social Commerce – Transaction Volume (Million), 2019-2028
Figure 11: India User Statistics (Million), 2023
Figure 12: India User Statistics of Card Abandonment Rate and Other KPI's, 2023
Figure 13: India Ecommerce Per Capita and GDP Per Capita (US$), 2023
Figure 14: India GDP Per Capita (US$), 2019-2028
Figure 15: India Ecommerce Market Share by Ecommerce Vertical (%), 2023
Figure 16: India Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028
Figure 17: India Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028
Figure 18: India Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028
Figure 19: India Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028
Figure 20: India Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028
Figure 21: India Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028
Figure 22: India Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028
Figure 23: India Ecommerce Market Share by Retail Shopping Categories (%), 2023
Figure 24: India Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028
Figure 25: India Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 26: India Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 27: India Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028
Figure 28: India Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028
Figure 29: India Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028
Figure 30: India Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028
Figure 31: India Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028
Figure 32: India Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Figure 33: India Ecommerce Market Share by Retail Shopping Sales Channel (%), 2023
Figure 34: India Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 35: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 36: India Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 37: India Ecommerce Market Share by Travel and Hospitality Segments (%), 2023
Figure 38: India Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028
Figure 39: India Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028
Figure 40: India Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028
Figure 41: India Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028
Figure 42: India Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Figure 43: India Ecommerce Market Share by Travel and Hospitality Sales Channel (%), 2023
Figure 44: India Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 45: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 46: India Ecommerce Air Travel Market Share by Sales Channel (%), 2023
Figure 47: India Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 48: India Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 49: India Ecommerce Hotels & Resorts Market Share by Sales Channel (%), 2023
Figure 50: India Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 51: India Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 52: India Ecommerce Taxi Service Market Share by Sales Channel (%), 2023
Figure 53: India Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 54: India Ecommerce Taxi Service - Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 55: India Other Ecommerce Segment Market Share by Sales Channel (%), 2023
Figure 56: India Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 57: India Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028
Figure 58: India Market Share by Online Food Service Sales Channels (%), 2023
Figure 59: India Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028
Figure 60: India Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028
Figure 61: India Market Share by Media and Entertainment Sales Channel (%), 2023
Figure 62: India Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 63: India Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 64: India Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 65: India Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 66: India Ecommerce Market Share by Engagement Model (%), 2023
Figure 67: India Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 68: India Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 69: India Ecommerce Market Share by Location (%), 2023
Figure 70: India Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 71: India Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 72: India Ecommerce Market Share by Device (%), 2023
Figure 73: India Ecommerce Mobile – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 74: India Ecommerce Desktop – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 75: India Ecommerce Market Share by Operating System (%), 2023
Figure 76: India Ecommerce by iOS/MacOS – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 77: India Ecommerce by Android – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 78: India Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 79: India Ecommerce Market Share by City (%), 2023
Figure 80: India Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 81: India Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 82: India Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 83: India Ecommerce Market Share by Payment Instrument (%), 2023
Figure 84: India Ecommerce Credit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 85: India Ecommerce Debit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 86: India Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 87: India Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 88: India Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 89: India Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 90: India Ecommerce Cash – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 91: India Ecommerce Market Share by Age Group (%), 2023
Figure 92: India Ecommerce Market Share by Income Level (%), 2023
Figure 93: India Ecommerce Market Share by Gender (%), 2023
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